[Keqiao fashion creative industry has achieved rapid development and outstanding results]
Release date:[2022/1/5] A total of reading[272]time

Promoting "bridge-Si Luke whole world" plan of action to enhance synergies and opening up, the implementation of creative design talent, "Jingwei plan" to attract top talent, successfully held the fourth World Conference of cloth merchants to build new heights textile sector ...... five years, Chinese textile City continued to mark world-class modern textile industry cluster, focus "international textile City" the overall goal of building the new era, Keqiao fashion and creative industries achieved rapid development and outstanding results, "fashion Keqiao" enjoys popular support.

More and more companies take root in Keqiao creative design. Creative Building located in the 14th floor of Zola Fashion Design Co., Ltd., the designer personally compiled grape buckle for good just hand sewing red wool coat, these classical plate buttons dotted extraordinarily ingenuity in original clothes. It is reported that the company's top ten fashion designer Tu Jun, founder of Zhejiang Province, to see the great potential of creative industries in China textile city, founded in 2011, she played keqiao own fashion design studio "Zola Design", focused on creating Chinese light wind fashion apparel brand "is set", the development has been a minor celebrity. "We will go to purchase fabric textile city, according to fashion trends, and then after the designer into clothing sold in Guangzhou, Shanghai and other places." Tu Jun introduction, nearly 400 models designed costumes every year, is a frequent visitor Shang Zhouxiu field when keqiao .

At the same time, many textile enterprises to further focus the fashion and creative industries, focusing on endogenous power and improve product competitiveness. "When we as a creative base in China Textile City, the third installment of creative agencies assigned to digital printing original flower design and graphic arts-based industry." Zhejiang primary color Digital Technology Co., Ltd. Zhang Hai, general manager, said the past five years the company based on creativity and gradually transition to the development of science and technology, 2021. "primary color digital" use "block chain + CAD" technology, developed a product called digital rights "treasure map" of the record as evidence the system, there are more than 8000 digital works record. "In five years, total sales of the company showed a steady upward trend, an increase of more than 15% per year." Zhang Hai said.

"Zola Design", "primary color digital" typical textile industry is an excellent base for creative design keqiao district. In recent years, District Government attaches great importance to base development, and vigorously promote the construction of the platform to gather and renowned institutions cited education, while the introduction of a strong policy to continuously optimize the development environment, and lay a solid foundation for the "international textile creative center" building.

Base has now formed a Shaoxing textile industry base creative design Creative Building, China Textile City Creative Park, spinning CBD as the core, Shaoxing textile equipment industry base, Keqiao town blue print fashion and other design resources gathering area block co-ordinate development pattern. Foster the modern textile Zhejiang Industrial Technology Research Institute, "Walan network", "Jima Liang silk", "Best Dress", "Ju Hua Hao quality", "citron color" and other high visibility industrial design institutions and design brand. January to November 2021, the textile industry base area creative design creative design business service revenue reached 340 million yuan, an increase of 8.5%; driven by service revenue 37.521 billion yuan sales target formation, an increase of 9%. It is worth mentioning that the base has also successfully selected the first batch of state-level demonstration zone, become the country's nine, one of the province's two demonstration zone.

A piece of cloth moving global textile chain, Keqiao being used by the "city on a piece of cloth" transformation "International Textile City", five years, the textile city to undertake to maintain more than 10% annual increase. Data show that in 2018, China Textile City Market Group achieved turnover of 180.838 billion yuan, the online textile city market to achieve turnover of 42.04 billion yuan, down two online and offline Textile City market turnover exceeded 200 billion yuan. January to November 2021, China Textile City Market Group achieved turnover reached 207.898 billion yuan, online Textile City to achieve turnover of 67.096 billion yuan, online and offline at the year expected to exceed 30 billion yuan.

China Textile City as a platform to develop the fashion industry. Five years, the China Textile City Construction and Management Committee to speed up the implementation of Textile City, the transformation and upgrading work, continue to promote the development of the market towards wisdom, fashion, international direction, to create the new era, "International Textile City", played the progressive triumph .


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